Your website and CRM read listings straight from the Vallarta-Nayarit MLS (Flexmls) and publish them on their own: search, bilingual listing pages, lead capture and follow-up. No double data entry.
In Puerto Vallarta and Riviera Nayarit every serious agency publishes on Flexmls, the AMPI MLS. The problem is what comes next: re-entering every property on the agency website, updating prices, removing sold ones. The system connects to the Flexmls API and does all of that automatically, so your site always shows the complete, up-to-date inventory, with your brand and your leads.
From the MLS feed to closing: website, CRM and the tools a broker uses every day.
Connection to the MLS API (Spark / RESO Web API or RETS, depending on what your MLS enables). Listings, photos, prices and status update on their own several times a day.
Filters by area (Romantic Zone, Marina, Nuevo Vallarta, Bucerías, Sayulita…), type, price, bedrooms, amenities and map view.
Each property with its own URL in Spanish and English, gallery, map, MLS data and contact form. Built for SEO.
Your exclusives come first with more detail; the rest of the MLS completes the inventory.
Every lead arrives with the property, the search and the language. Follow-up per agent, stages, reminders and WhatsApp.
Branded PDF sheets, collections to share with clients, new-listing alerts and activity reports.
Flexmls is the platform behind the Vallarta-Nayarit MLS, the shared listing system of AMPI Vallarta and Compostela. That is where properties for sale across the bay —from Costalegre to Punta de Mita— are published and where agencies cooperate with each other. If your brokerage is an AMPI member, your listings are already on Flexmls. The question is how to get them onto your website without entering them again.
Flexmls exposes its data through its API platform (Spark / RESO Web API, and in some MLSs still RETS). With the MLS's authorization, a system can read listings —yours and those of cooperating agencies— and publish them on your site under clear rules: what is shown, how it is attributed and how often it refreshes. That is what we build.
Several times a day the system queries the Flexmls API, detects new properties, price changes, updated photos and status changes (sold, pending, withdrawn), and updates your database. Nobody types anything. If a listing leaves the MLS, it leaves your site.
Every property becomes a bilingual page with its own URL, gallery, map, features, MLS data and form. The search filters by area, type, price, bedrooms and more. Your exclusives are featured; the cooperating inventory completes the picture. The design is yours, not the MLS template.
When someone requests information, the lead enters the CRM with context: which property they viewed, which search they ran, in which language, from which campaign. It is assigned to an agent, the welcome WhatsApp goes out and follow-up begins.
Sales stages, reminders, notes, property collections to send to clients and automatic alerts when something matching their criteria comes in. Reports per agent and per lead source so you know which marketing actually sells.
This is not a generic IDX plugin. It is a system we have built and refined for brokerages on the bay together with iWeb.mx, on the same infrastructure we use for our own Puerto Vallarta and Nuevo Vallarta real estate portals. It understands local areas, USD and MXN pricing, the foreign buyer searching in English and the Mexican buyer searching in Spanish, and the MLS attribution rules.
A real estate website presents the agency, its agents and its featured properties. The Flexmls real estate system is what sits behind it: the MLS connection, the database, the search and the CRM. You can have a beautiful site with no system (and enter listings by hand) or a system with a mediocre site. We do both together, and connect them with the real estate marketing that generates the leads.
You need to be an MLS member and request data access (data feed / API) for your site; we walk you through the process with AMPI and Flexmls. The system is installed on your domain and can integrate with your current CRM (Zoho, HubSpot, Follow Up Boss) or use ours.
iWeb.mx is our software studio in Puerto Vallarta. Same team, two specialties: strategy and design on one side, engineering on the other.
From the data feed paperwork to a CRM your team actually uses.
We request the Flexmls data feed with you and define publishing rules.
We design your branded portal and connect the sync.
We set up stages, agents, WhatsApp and reports; we connect your CRM if you have one.
We go live, generate area pages and start the ranking work.
Yes. Flexmls data access is granted to Vallarta-Nayarit MLS members. We help you with the data feed request for your site.
Several times a day, automatically. Prices, photos, status and new properties are reflected without anyone entering data.
Whatever you decide and the MLS allows: only your exclusives, the full cooperating inventory with attribution, or your exclusives featured plus the rest.
Yes. We integrate with Zoho, HubSpot, Follow Up Boss and others via API, or you use the real estate CRM included in the system.
They are managed in the same panel as your own listings, with units, floor plans and prices, and appear in the same search.
No. It is a standalone system (database, sync and CRM) that can coexist with a WordPress site or replace it. We choose based on your case.
A system sells more when marketing and the website work with it.
Quote engine, online payment and dispatch. The Aeromovil system.
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Your marketing agency in Puerto Vallarta. We help you create websites that look amazing and drive more sales.
