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Real Estate Investment

Lixxus Capital

Real estate marketing for an investment firm in Puerto Vallarta and Riviera Nayarit: campaigns, video and automation to place the condos and lots across its development portfolio.

Lixxus Capital — Real Estate Investment
Client Lixxus Capital
Industry Real Estate Investment
Service Real estate marketing, video & automation
The challenge

Selling investment, not homes

Lixxus Capital doesn't talk to people looking for a place to live — it talks to people looking for a place to put their money. Hacienda Aldama, Los Robles Residencial, Torre Milán 22, Torre Iturbide, Porto 15 and Cabaña Mountain all share one portfolio. The challenge was communicating returns and credibility, and giving each development its own campaign without cannibalizing the rest.

  • ✓Investor audience, not homebuyers
  • ✓Six active developments in the same portfolio
  • ✓High ticket: leads need long-cycle follow-up
  • ✓Puerto Vallarta and Riviera Nayarit at the same time
The solution

What we do

One strategy per development, with the investment firm visible as the backing in every piece.

  • ✓Real estate marketing strategy per development
  • ✓Meta and Instagram advertising targeted at investors
  • ✓Video production and filming for each project
  • ✓Walkthroughs and aerial footage of construction and location
  • ✓AI-assisted content to scale production
  • ✓Lead capture and follow-up automation
  • ✓Landing page and investment calculator per development
Our approach

From capital to asset, explained step by step

A developer that also structures investment needs to speak to the investor and the buyer with the same clarity.

01

Business model

Lixxus Capital originates, structures, develops and sells real estate projects in Puerto Vallarta and Banderas Bay (Hacienda Aldama, Los Robles Residencial, Porto 15, Torre Iturbide). It has three audiences: capital investors, property buyers and landowners contributing a lot.

02

Strengths we leveraged

Its strength is coordinating the whole cycle (financial, legal and operational) with delivered projects to prove it. We restructured the home into 15 sections and a 6-item menu separating those three paths, with a page per project and per tower.

03

Competition & positioning

It competes with funds and developers that show up with renders only. We positioned "real estate investment in Puerto Vallarta" with content explaining schemes and process, clean URLs and cross-links with every development in the group.

Need something like what we built for Lixxus Capital? See our websites for real estate and developments in Puerto Vallarta. It pairs well with digital marketing for real estate and developers.See the service →
The project

A look at the work

How we do it

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Jan Pérez