In a relocation market, the most persuasive content is not made by a brand. It is made by someone who already did it.
Merida has a trait that makes real-people content enormously valuable: much of its growth comes from people who relocated, and those people share their experience constantly in groups and on social. For a local business, a testimonial from someone who already bought a house, already had surgery, already enrolled their children or already opened their business weighs more than any campaign, because it answers exactly the fear held by whoever is considering it. The key is treating it with rules: asking clear permission, agreeing what gets filmed and in what format, and keeping usage rights so it can run on the site and in ads. Without that, you produce material that lives one day on a feed and never serves again.
The closest thing to word-of-mouth, at scale.
A natural format that feels like advice from a real person, not an ad.
We show your product or service in use, building desire and trust.
Stories that reinforce your credibility and push the buying decision.
Content optimized to also be used in paid advertising.
We offer UGC · Merida for businesses across Merida and its metro area, including Centro Histórico, Paseo de Montejo, García Ginerés, Altabrisa, Temozón Norte, Cholul, Santa Gertrudis Copó, Progreso. We tailor every project to the local market so your brand connects with more customers in the city.
Discover more Brewed solutions to grow your business.
Reels, aerial shots and video that stop the scroll.
Learn more →Short videos that boost your reach on social media.
Learn more →We grow your community and your presence on social.
Learn more →Strategy, ads and content to sell more.
Learn more →By their audience, not their size. Someone with a local following or with followers considering a move to Yucatan is worth far more than a large scattered account. In this market relevance beats reach.
Yes, with explicit written permission, and with particular care in healthcare and legal services where there are rules about what can be said. Done properly it is the most persuasive content you will have.
Content that looks like it was made by a real client, shot by someone hired for it. It performs well in ads because it reads as experience rather than advertising, especially in decisions where trust is the barrier.
They are recommendation-style videos that feel real, like advice from a person, rather than a traditional ad.
Yes. We produce the creator or influencer-style content with the right talent for your brand.
It builds trust because it shows a genuine experience of the product or service, and that motivates the buying decision.
Yes. UGC usually performs very well as creative within Meta and Google Ads campaigns.
For products and services that benefit from showing real experience: restaurants, beauty, health, retail and tourism.
Based on the contracted package. We define the quantity and formats according to your goal.
Yes. We work with businesses in Merida and the surrounding area — remotely and on-site when the project requires it.
Take a look at our latest work and see what we can do for your project.
Your marketing agency in Merida. We help you create websites that look amazing and drive more sales.
