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Residential Lots

Ixtli Litibú

Marketing and content for a residential lot development in Litibú, Riviera Nayarit — between Punta de Mita and Sayulita: campaigns and video to sell a pre-launch two minutes from the ocean.

Ixtli Litibú — Residential Lots
Client Ixtli Litibú
Industry Residential Lots
Service Real estate marketing, video & automation
The challenge

Selling location before product

A pre-launch lot is just land: what people actually buy is the place. Ixtli Litibú sits between Punta de Mita and Sayulita, two minutes from the ocean, with lots from $1.7M MXN and 10% down. The challenge was making prospects feel the location from their phone and understand the payment plan without leaving the page.

  • Pre-launch lots: there is no house to show
  • Location is the whole sales argument
  • Local and foreign buyers across Riviera Nayarit
  • A down payment and financing plan that needs explaining
The solution

What we do

Aerial and destination content that sells the place, with availability and pricing always one scroll away.

  • Social advertising campaigns for the lot pre-launch
  • Video production of the development and its surroundings
  • Aerial footage of Litibú, the beach and ocean access
  • AI-generated content for social media
  • Landing page with availability, pricing and gallery
  • Automated lead capture and WhatsApp follow-up
Our approach

269 lots and one question: where is it?

In Punta de Mita the land buyer searches location first; the site answers that before the price.

01

Business model

Ixtli Litibú is a pre-sale subdivision of 269 lots from 170 m², two minutes from the sea in Litibú, Punta de Mita, with 96-month financing. The business is placing lots with investors and future homeowners through an accessible down payment and long terms.

02

Strengths we leveraged

Its strength is location (Punta de Mita, the most sought-after area of Riviera Nayarit) and a low entry price for the zone. We designed the site with a 360° walkthrough, a project gallery, amenities and an "about the lots" block that answers the questions of someone buying remotely.

03

Competition & positioning

It competes with luxury developments ranking for "Punta Mita real estate" in English. We bet on "lots for sale in Litibú / Punta de Mita" in Spanish, with clean URLs, project data in text (not only in images) and links from the developer's site.

Need something like what we built for Ixtli Litibú? See our websites for real estate and developments in Puerto Vallarta. It pairs well with SEO agency in Puerto Vallarta.See the service →
The project

A look at the work

How we do it

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