A website and baseline SEO for Rincón de Tehuamixtle, a luxury residential development in a pristine bay of Cabo Corrientes, south of Puerto Vallarta: the destination first, beach, fishing, nature without crowds, and then the master plan and the property types.
Tehuamixtle is not on the mental map of the average buyer. It is a fishing bay in Cabo Corrientes, a couple of hours south of Puerto Vallarta, with a beach, open sea, fishing and no tower in sight. That anonymity is both the problem and the argument: the buyer of exclusivity and nature looks for it precisely because nobody knows it, but first they need to understand where it is and why it is worth it. The challenge was to sell the destination before the lots, with large photography, the story of the bay and the lifestyle, and only then present the master plan and the property types, on a site that matched the product and ranked for search terms with almost no competition.
A site that presents the bay and then the master plan, with photography as the main argument.
When the destination is unknown, the site has to sell it before the lots.
Rincón de Tehuamixtle is a luxury residential development in Tehuamixtle, a fishing bay in Cabo Corrientes, south of Puerto Vallarta. The business is selling lots and residences to high-net-worth buyers seeking exclusivity, nature and privacy away from the city, in a place that is not yet on the mental map of the average buyer.
Its strength is precisely the place: a pristine bay with a beach, open sea, fishing and no crowds. We designed the site to present the destination first, where it is, how to get there, what sets it apart, with full-screen photography, then the lifestyle and only then the master plan, the property types and WhatsApp and email contact to schedule a visit.
It competes with Costalegre and Punta de Mita developments with more years and bigger budgets. We applied baseline SEO for "Tehuamixtle" and "development in Cabo Corrientes", terms with very little competition where a well-made page is enough to appear first to the buyer who has already heard of the bay.
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