An artist website for Liam Fitzgerald, a Puerto Vallarta producer and DJ with dates at Lightning in a Bottle, Burning Man, the Monolink North America tour and Mayan Warrior: biography, press kit, tracklist, SoundCloud and TikTok links and booking contact in a single link ready to send to a promoter.
A DJ does not need a website to sell tickets: he needs it so a promoter books him. That promoter, in Los Angeles, Guadalajara or Tulum, wants three things fast: how he sounds, where he has played and the press kit, and wants them in a link they can forward, not in an email with five attachments. Liam Fitzgerald had the material that justifies a date: support for Monolink in five cities of the Darkening Skies Tour, the Woogie Stage at Lightning in a Bottle, the Yoruba Records takeover at Burning Man, Mayan Warrior in Los Cabos, Sound Nightclub in Los Angeles and a list of national venues from Guadalajara to Mexico City. The challenge was to solve all of that on a single dark, direct page, with the new single up front, and give the artist name a search result of its own on Google.
A dark, direct artist one-pager with everything a promoter asks for in sight and the new single as the first screen.
The visitor who matters is the promoter; the site gives them in one link what they would ask for by email.
Liam Fitzgerald is a producer and DJ in Puerto Vallarta with international dates, Lightning in a Bottle, support for Monolink in five North American cities, Burning Man with Yoruba Records, Mayan Warrior in Los Cabos, Sound Nightclub in Los Angeles, and national ones from Guadalajara to Mexico City. His income comes from bookings at clubs, festivals and private events, and from his releases on platforms.
His strength is the material: sets on SoundCloud and TikTok, a new single, a tracklist and a list of venues that proves the track record. We built the site as a single-page press kit, dark and direct: the current release up front, listen buttons, biography, downloadable press kit and tracklist, national and international dates and booking contact.
He competes with hundreds of DJs who live only on Instagram. A domain of his own with the artist name, an indexable biography and links to his platforms gives him a search result of his own when a promoter googles him after a recommendation, and a single link to send over WhatsApp instead of an email with attachments.
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