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Medical tourism

Dr. Joya Obesity Center

A website, forms and SEO for Dr. Joya Obesity Center, a bariatric surgery center in Puerto Vallarta serving patients from the US and Canada: information per procedure, presentation of the doctor and the center, and contact forms that start the remote consultation.

Dr. Joya Obesity Center — Medical tourism
Client Dr. Joya Obesity Center
Industry Medical tourism
Service Website + forms + SEO
The challenge

Deciding on surgery from another country

In medical tourism the patient researches for weeks, thousands of miles away, comparing clinics in Tijuana, Guadalajara and Puerto Vallarta in the same open tab. They want to know who the surgeon is, which procedure suits them, what the package includes, what the hospital is like and what happens when they land. And they want all of it in English, from a phone, before daring to write. Dr. Joya Obesity Center had the specialization and the infrastructure to receive the foreign patient, but it needed a site that answered those questions per procedure, conveyed trust without overstating and turned the research into the form that starts the remote consultation. That was the challenge: clear information, proof of seriousness and a short path to the first contact.

  • ✓Patients from the US and Canada researching in English for weeks
  • ✓High-value procedures with a remote prior consultation and travel afterwards
  • ✓Infrastructure to receive the foreign patient as part of the argument
  • ✓Trust as the deciding factor: who operates, where and with what backing
  • ✓Direct competition from Tijuana and Guadalajara clinics with more years in the market
The solution

What we built

Information per procedure and forms that convert: an English-language, mobile-optimized site that walks the patient from the question to the consultation.

  • ✓English-language site optimized for mobile, where the North American patient does the research
  • ✓Presentation of the doctor and the center: training, experience and team
  • ✓A page per bariatric procedure with what it is, who it is for, what it includes and recovery
  • ✓How-it-works section for the traveling patient: remote consultation, travel, surgery and follow-up
  • ✓Contact forms per procedure that start the remote consultation
  • ✓Trust block: facilities, accreditations and care for the foreign patient
  • ✓SEO optimization for "obesity center Puerto Vallarta" and "bariatric surgery Puerto Vallarta"
  • ✓Light structure with calls to action repeated on every procedure page
Our approach

Bariatric surgery for the traveling patient

In medical tourism the patient decides from a distance; the site is the consultation before the consultation.

01

Business model

Dr. Joya Obesity Center is a bariatric surgery center in Puerto Vallarta focused on medical tourism: patients from the US and Canada who research for weeks, have a remote prior consultation and travel for surgery. The business is a few high-value procedures with a long decision process where trust weighs more than price.

02

Strengths we leveraged

Its strength is specialization and the infrastructure to receive the foreign patient. We built the English-language, mobile-optimized site with the presentation of the doctor and the center, a page per procedure with what it is, who it is for, what it includes and recovery, the explanation of the process for the traveling patient and contact forms per procedure that start the remote consultation.

03

Competition & positioning

It competes with Tijuana and Guadalajara clinics with more years in the market and bigger budgets. We optimized SEO for "obesity center Puerto Vallarta" and "bariatric surgery Puerto Vallarta", and worked the proof of seriousness, facilities, accreditations, care for foreigners, which is what decides when the patient has three tabs open.

Need something like what we built for Dr. Joya Obesity Center? See our web design for doctors and clinics in Puerto Vallarta. It pairs well with medical tourism marketing in Puerto Vallarta.See the service →
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